Customer Acquisition Cost (CAC) is a critical marketing metric used to calculate how much money a company spends to acquire a new customer. In essence, it reflects the average cost that a company incurs in activities...
Uzink Team Items
What does Black Hat SEO mean?
In the world of search engine optimization (SEO), there are two main approaches that website owners can take: white hat SEO and black hat SEO. While white hat SEO focuses on legitimate techniques and...
Apple Event – The strategy behind successful product launches
Apple yesterday confirmed the date of the highly anticipated Apple Event 2023, which will continue the tradition of being held every September. This year, the event is especially exciting and is generating great expectations. The reason? Launch is awaited...
Twitter Rebranding Mistakes by Elon Musk – What We Can Learn
Since Elon Musk took the reins of the social network Twitter after its acquisition for 44 million dollars in October 2022, controversy has been the order of the day due to the controversial (not very well received by users) changes in the. ..